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15 min read

60+ event platforms that now offer an integrated live translation experience

By Markus Aregger on March 24, 2022

The appetite for virtual events does not seem to slow down. According to marketwatch.com the year-over-year growth rate for the global virtual events market for 2021 is estimated at 40.37%" by the end of 2025.

And even as in-person events slowly begin to return, offering two entry points - a virtual experience and a on-site experience - is increasingly becoming an added value many event organisers don't want to miss out on. The undisputed, yet largely untapped potential of hybrid events means organisers will continue to look for best-of-breed cloud-based event technology to deliver stunning event experiences to remote attendees beyond the pandemic.

Topics: Online Events Multilingual Web Conferencing Interprefy Partners
4 min read

How to successfully host multilingual business meetings

By Patricia Magaz on March 15, 2022

When holding meetings with partners, customers, suppliers, or peers across multiple countries, language can often pose a big barrier to successful communication.

Topics: Multilingual Web Conferencing Businesses RSI Multilingual Meetings Remote Interpreting Global Meetings
6 min read

Remote interpreting – What you need to know

By Patricia Magaz on March 3, 2022

The International Organization for Standarization (ISO) defines interpreting as "rendering of spoken or signed information from a source language to a target language in oral or signed form, conveying both the register and meaning of the source language content". Add "remote" to this definition and it then seems obvious that we are referring to the act of interpreting in the distance but, is there only one way of doing it? and, where is it used?

Topics: Remote Simultaneous Interpretation Conferences Multilingual Web Conferencing Businesses RSI Remote Interpreting
4 min read

How remote interpreting can address these 4 global business challenges

By Markus Aregger on March 2, 2022

What does it mean to lead global business? Typically you’ll be facing challenges that companies with a smaller footprint don’t even know exist. Thankfully, you’re also in line to reap the benefits that accompany solving these challenges.

So, what must global companies overcome to achieve consistent success? Let’s examine 4 common challenges of managing a multinational workforce and client base, along with their solutions.

Topics: Multilingual Web Conferencing Internal Company Meeting
5 min read

How cloud-based interpreting technology can help reduce your event’s carbon footprint

By Patricia Magaz on February 23, 2022

Conferences and events are integral parts of doing business in today's world. Even with the rise of technologies that make virtual gatherings possible, we all feel a longing for a good, old-fashioned face-to-face get-together where we can connect with our peers, enjoy great content.

Topics: Sustainability Multilingual Web Conferencing
2 min read

10+ benefits of using Interprefy for Zoom meetings with real-time interpretation

By Patricia Magaz on February 14, 2022

While Zoom offers some built-in language interpretation capabilities, Interprefy's expertise, support, and cutting-edge Remote Simultaneous Interpreting (RSI) software with a dedicated interpreter interface can help take multilingual Zoom meetings to the next level.

Topics: Multilingual Web Conferencing Zoom benefits RSI Multilingual Meetings
3 min read

Why localising event experiences is key to scaling into new regions

By Patricia Magaz on January 12, 2022

The shift toward digital experiences and virtual events has created an opportunity for businesses to expand into new markets and reach audiences at scale. While expansion is key to business growth, it’s a challenging process that requires localising your content to fit with different multinational audiences.

Topics: Remote Simultaneous Interpretation Seminars & Workshops ON24 Multilingual Web Conferencing Webinars Businesses
3 min read

Why your next hybrid event must (and can) be inclusive

By Patricia Magaz on November 17, 2021

Hybrid events blend the best qualities of virtual event platforms with traditional venue-based events — literally offering the best of both worlds. They’re increasingly popular, and work well when you’re programming topics and activities that can be communicated to both physical and online audiences.

One of the greatest benefits of hybrid events is how much easier it is for organisers to ensure their event is inclusive and accessible. Here’s why you can no longer afford to ignore event inclusivity, and how you can lower barriers to access with your next hybrid event.

Topics: Multilingual Web Conferencing Inclusivity Hybrid Events
4 min read

6 ways to level up your online events

By Patricia Magaz on November 10, 2021

Consumers have recently undergone a dramatic shift in expectations. Now more and more consumers expect top digital experiences. Organisations are scrambling to update their offerings and the events industry is no different. But as McKinsey research shows, companies only have a short transition period before we settle into the “new normal.”

So what will online events look like under the “new normal?” In his new book, Reinventing Live, entrepreneur and events expert Marco Giberti predicts that online events will become significantly more sophisticated. He writes that “Post-Covid virtual events and webinars will be unrecognizable. It will be like comparing traditional TV with streaming.”

Soon, planners will no longer be able to get away with unprofessional events that “look like a bad video call.” Along with these shifts in customer expectations, event planners face another challenge that impacts event success: Zoom fatigue.

With the rise of remote working, viewers are spending more and more time in online meetings. This can be exhausting and can impact your audience’s drive to attend virtual events. After a long day at work, who wants to spend more time in front of their laptop?

To adapt to the new normal and overcome Zoom fatigue, event planners need to create engaging virtual experiences that win viewer attention. Drawing on some of the best recent online events, we’ve put together six key steps to improving your online events. Let’s dive in.

Topics: Remote Simultaneous Interpretation Online Events Multilingual Web Conferencing