As you finalise planning for your organisation's upcoming Sales Kick-Off (SKO) in January-March 2026, ask yourself three questions: Are all your regional teams — large or small — aligned on the same strategic message? Are those teams fully engaged during the event? And will the key updates, breakout discussions, and leadership messages be clearly understood and remembered over time?
If the answer to any of these is “not entirely”, then your SKO — whether you run a global event, a departmental one, or a smaller regional meeting — may under-deliver.


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