This article was originally published on Exhibitionworld.co.uk
3 min read
Can the metaverse help create more inclusive events?
By Oddmund Braaten on September 28, 2022
Topics: Event Management Inclusivity Company culture Communication metaverse
5 min read
Virtual Town Hall Meetings: 10 Easy Tips to Drive Inclusivity and Engagement
By Oddmund Braaten on June 27, 2022
Even though remote working has provided greater flexibility, it’s still almost impossible to gather all staff in one place at the same time.
Topics: Event Management Online Events Multilingual Web Conferencing
2 min read
Interprefiers take the floor: April special edition
By Dora Murgu on May 11, 2022
Interprefiers Take the Floor is now available on your preferred podcast directory.
Listen and download the podcast below:
Available for download on:
In this special edition, Spanish interpreter and Professor at the University of Buenos Aires, Marina Gaiteri, meets Remote Support team leader, Ana Brkan, in our latest episode of Interprefiers Take The Floor. We unpack the importance of language sensitivity and how to deal with event stress during multilingual conferences.
Topics: Event Management Event & Interpretation Support Conferences Project Management Multilingual Meetings Podcast
6 min read
Rethinking event success: How event performance metrics are changing for the better
By Patricia Magaz on April 1, 2022
Many consider Cleopatra to be the first recorded event planner in history. She knew the value of bringing people together for celebrations, announcements, and other occasions. Famously, she turned meeting Roman general Mark Antony into a fabulous event. Cleopatra entered the meeting floating down the Nile on the ancient equivalent of a luxury yacht — while dressed as the goddess Venus. Talk about making an entrance.
Cleopatra’s goal for meeting Mark Antony was clear: she wanted to form a close connection with him. The result of her event? Her dynasty got to live on for another day. From seasonal festivals to the modern New Year’s party, events have retained the same underlying goal: to build connections and bring people together for a shared experience.
While the goal of events hasn’t changed, the significant investment required to create modern business events means that there is more at stake. This is especially the case today, with a vast array of technological tools facilitating many parts of event management.
Hybrid and virtual events take this that much farther, as many (if not all) attendees experience the event through their devices. Along with being accessed via devices, online events can be joined from nearly anywhere on the globe. This presents businesses with the opportunity to reach audiences at scale. But is reaching the largest possible audience a sign of a successful event? Some businesses certainly benefit from hosting smaller events that lead to deeper connections and more meaningful networking experiences.
With so many changing factors and business models at play, let’s consider how event “success” has evolved to meet the contemporary business environment.
Topics: Event Management Online Events Webinars Virtual Events Multilingual Meetings
6 min read
How to set up multilingual webinars on any meeting platform
By Markus Aregger on June 7, 2021
In just months, the global landscape has changed dramatically, with almost every sector having to pivot to digital technology. For now, in-person meetings, lectures, events and conferences are off-the-table (or restricted to fewer numbers), leaving companies to rely on virtual meeting and webinar platforms such as GoToWebinar, Microsoft Teams and Zoom to continue operations.
Topics: Event Management Online Events
5 min read
Effective tips & tactics to promote your online multilingual events
By Markus Aregger on May 3, 2021
The COVID-19 pandemic has changed the events industry status quo. And for companies to survive and thrive in our ‘new normal’, they need to rise to the challenge of hosting smooth, engaging events in virtual environments.
Topics: Event Management Online Events
6 min read
Tools, tactics & features to drive online event engagement
By Markus Aregger on January 19, 2021
The COVID-19 pandemic has been a key driver in the rapid adoption of virtual environments.
This is not to say that their rise in popularity was unforeseen — the format has carved a niche in the events landscape and will continue to alter the DNA of physical events in the future. Hybrid events are expected to continue to gain relevance, catering to both on-site and remote attendees.
Topics: Event Management Online Events
6 min read
Guide to getting the most out of virtual conference platforms
By Kim Ludvigsen on May 13, 2020
In light of the challenges presented by COVID-19, more and more events are taking place online.
Topics: Event Management Online Events Event & Interpretation Support
5 min read
Tips on how to make your online events more engaging for your audience
By Richard Roocroft on March 27, 2020
When it comes to assessing the success of an event, a key variable to consider is audience engagement. Opinions, discussions, questions – these are all signs of audience engagement and, more importantly, proof your event is interesting.