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Markus Aregger

Markus Aregger

Markus is Head of Marketing at Interprefy, on a mission to help people and organizations connect by breaking down language barriers.

Recent posts by Markus Aregger

5 min read

Remote interpreting for on-site events: back to the future

By Markus Aregger on May 10, 2022

For nearly two years now event and meeting organisers worldwide have been trying out new and creative ways to take their gatherings online and embraced change and adaptation like never before.

Topics: Interpretation Technology Hybrid Events In-Person Events benefits
15 min read

60+ event platforms that now offer an integrated live translation experience

By Markus Aregger on March 24, 2022

The appetite for virtual events does not seem to slow down. According to marketwatch.com the year-over-year growth rate for the global virtual events market for 2021 is estimated at 40.37%" by the end of 2025.

And even as in-person events slowly begin to return, offering two entry points - a virtual experience and a on-site experience - is increasingly becoming an added value many event organisers don't want to miss out on. The undisputed, yet largely untapped potential of hybrid events means organisers will continue to look for best-of-breed cloud-based event technology to deliver stunning event experiences to remote attendees beyond the pandemic.

Topics: Online Events Multilingual Web Conferencing Interprefy Partners
4 min read

How remote interpreting can address these 4 global business challenges

By Markus Aregger on March 2, 2022

What does it mean to lead global business? Typically you’ll be facing challenges that companies with a smaller footprint don’t even know exist. Thankfully, you’re also in line to reap the benefits that accompany solving these challenges.

So, what must global companies overcome to achieve consistent success? Let’s examine 4 common challenges of managing a multinational workforce and client base, along with their solutions.

Topics: Multilingual Web Conferencing Internal Company Meeting
4 min read

Key learnings from planning a virtual end-of-the-year celebration

By Markus Aregger on November 19, 2021

As we are busy tackling end-of-the-year planning, many teams are brainstorming how we approach year-end get-togethers and celebrate the holidays, even if we can't be physically in the same place or even the same time zone.

Topics: Internal Company Meeting
8 min read

9 tips for creating stunning international hybrid events

By Markus Aregger on October 6, 2021

The COVID-19 pandemic and subsequent lockdowns during 2020 and 2021 forced event managers to rethink how they host conferences, seminars, workshops, and other meetings. 

5 min read

6 Incredible Benefits of Hybrid Events

By Markus Aregger on August 31, 2021

"Hybrid event" may well be the word of the year within the event industry. Having become the talk of town, the concept of hybrid events has been sending seismic waves across the events industry, sparking event planners' creativity and imagination beyond the constraints of physical venues.

Topics: Hybrid Events
6 min read

What is a hybrid event and how do I get started?

By Markus Aregger on August 24, 2021

Since March last year, most events had to pivot toward a virtual-only model. And despite event planners having to accommodate to the unexpected, many experienced great success and started to embrace the benefits that virtual brought to their events.

Topics: Hybrid Events
6 min read

How to set up multilingual webinars on any meeting platform

By Markus Aregger on June 7, 2021

In just months, the global landscape has changed dramatically, with almost every sector having to pivot to digital technology. For now, in-person meetings, lectures, events and conferences are off-the-table (or restricted to fewer numbers), leaving companies to rely on virtual meeting and webinar platforms such as GoToWebinar, Microsoft Teams and Zoom to continue operations.

Topics: Event Management Online Events
5 min read

Effective tips & tactics to promote your online multilingual events

By Markus Aregger on May 3, 2021

The COVID-19 pandemic has changed the events industry status quo. And for companies to survive and thrive in our ‘new normal’, they need to rise to the challenge of hosting smooth, engaging events in virtual environments.

Topics: Event Management Online Events