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2 min read

Interprefiers take the floor: April special edition

By Dora Murgu on May 11, 2022

Interprefiers Take the Floor is now available on your preferred podcast directory.

Listen and download the podcast below:

 

 

 

Available for download on:

 

In this special edition, Spanish interpreter and Professor at the University of Buenos Aires, Marina Gaiteri, meets Remote Support team leader, Ana Brkan, in our latest episode of Interprefiers Take The Floor. We unpack the importance of language sensitivity and how to deal with event stress during multilingual conferences.

 

Topics: Event Management Event & Interpretation Support Conferences Project Management Multilingual Meetings Podcast
6 min read

Rethinking event success: How event performance metrics are changing for the better

By Patricia Magaz on April 1, 2022

Many consider Cleopatra to be the first recorded event planner in history. She knew the value of bringing people together for celebrations, announcements, and other occasions. Famously, she turned meeting Roman general Mark Antony into a fabulous event. Cleopatra entered the meeting floating down the Nile on the ancient equivalent of a luxury yacht — while dressed as the goddess Venus. Talk about making an entrance.

Cleopatra’s goal for meeting Mark Antony was clear: she wanted to form a close connection with him. The result of her event? Her dynasty got to live on for another day. From seasonal festivals to the modern New Year’s party, events have retained the same underlying goal: to build connections and bring people together for a shared experience.

While the goal of events hasn’t changed, the significant investment required to create modern business events means that there is more at stake. This is especially the case today, with a vast array of technological tools facilitating many parts of event management.

Hybrid and virtual events take this that much farther, as many (if not all) attendees experience the event through their devices. Along with being accessed via devices, online events can be joined from nearly anywhere on the globe. This presents businesses with the opportunity to reach audiences at scale. But is reaching the largest possible audience a sign of a successful event? Some businesses certainly benefit from hosting smaller events that lead to deeper connections and more meaningful networking experiences.

With so many changing factors and business models at play, let’s consider how event “success” has evolved to meet the contemporary business environment.

Topics: Event Management Online Events Webinars Virtual Events Multilingual Meetings
6 min read

How to set up multilingual webinars on any meeting platform

By Markus Aregger on June 7, 2021

In just months, the global landscape has changed dramatically, with almost every sector having to pivot to digital technology. For now, in-person meetings, lectures, events and conferences are off-the-table (or restricted to fewer numbers), leaving companies to rely on virtual meeting and webinar platforms such as GoToWebinar, Microsoft Teams and Zoom to continue operations.

Topics: Event Management Online Events
5 min read

Effective tips & tactics to promote your online multilingual events

By Markus Aregger on May 3, 2021

The COVID-19 pandemic has changed the events industry status quo. And for companies to survive and thrive in our ‘new normal’, they need to rise to the challenge of hosting smooth, engaging events in virtual environments.

Topics: Event Management Online Events
6 min read

Tools, tactics & features to drive online event engagement

By Markus Aregger on January 19, 2021

The COVID-19 pandemic has been a key driver in the rapid adoption of virtual environments. 

This is not to say that their rise in popularity was unforeseen — the format has carved a niche in the events landscape and will continue to alter the DNA of physical events in the future. Hybrid events are expected to continue to gain relevance, catering to both on-site and remote attendees.

Topics: Event Management Online Events
6 min read

Guide to getting the most out of virtual conference platforms

By Kim Ludvigsen on May 13, 2020

In light of the challenges presented by COVID-19, more and more events are taking place online.

Topics: Event Management Online Events Event & Interpretation Support
5 min read

Tips on how to make your online events more engaging for your audience

By Richard Roocroft on March 27, 2020

When it comes to assessing the success of an event, a key variable to consider is audience engagement. Opinions, discussions, questions – these are all signs of audience engagement and, more importantly, proof your event is interesting.

Topics: Event Management Online Events
4 min read

Improving the diversity and inclusion of your online event

By Kim Ludvigsen on March 27, 2020

As a result of COVID-19, events and conferences across the globe are being cancelled en masses to help mitigate the virus’ spread.

For many event organisers, the solution has been to move events online – delivering smaller, more intimate sessions for delegates. The results have been overwhelmingly positive so far.

Topics: Event Management Online Events