Blog Articles

 A product launch, a leadership announcement, a crisis response — whatever brings journalists and cameras into the room, a press conference is one of the most high-stakes communication moments your organisation will manage. Every word matters. Every misquote matters. And increasingly, every language matters too. 

Imagine you’re at a multilingual event where interpretation was available and everything seemed inclusive, but you still missed a sentence and could not go back or follow everything was said. Sounds familiar? Perhaps the speaker moved too quickly, the audio dipped for a moment, or you were taking notes when an important point was made. At live events, even strong interpretation and good production do not always prevent information from being missed.

Communication Access Realtime Translation, also known as CART, is a real-time captioning service that turns spoken words into readable text as they are being spoken. It is mainly used to support deaf and hard-of-hearing people in live settings such as meetings, classrooms, hearings, conferences and public events.

The European Union Artificial Intelligence Act (EU AI Act) is changing how organisations think about artificial intelligence. For businesses using AI speech translation, AI-powered live captions, subtitles or post-event AI-translated recordings, transcripts or summaries in meetings and events, the key question is no longer only “does it work?” It is also “is it clear, responsible,  compliant, and appropriate for the setting? 

Town hall meetings are one of the most important communication formats in large organisations. They bring leadership and employees together, often across regions, time zones and languages. However, the challenge is clear. If people cannot follow the message in real time, the town hall stops being inclusive and starts becoming fragmented. 

For enterprises, organisations and institutions, the real challenge of multilingual communication is not providing translation, but delivering language access in a way that is dependable, scalable and aligned with enterprise‑level expectations.

For more than three decades, the Americans with Disabilities Act has shaped how public life in the United States becomes more accessible. Introduced in 1990, the ADA protects the rights of people with disabilities across employment, transport, public services, and participation in civic life. Title II sits at the heart of this framework. It applies to State and local government entities and requires that qualified individuals with disabilities can access services, programmes, and activities on an equal basis.

There was a time — not that long ago — when offering interpretation at events felt like a gesture of generosity. Something above and beyond. Now? In 2025, it's fast becoming the baseline.

Part of that shift has to do with legislation. But it’s also about what audiences expect. They’re joining from dozens of countries, tuning in on different devices, and increasingly, they’re asking: Can I actually follow this in my own language?

Your company is planning a hybrid event, an all-hands meeting, or a public webcast — but have you considered how accessible your communication really is?

 The European Accessibility Act (EAA) is now in force. Since 28 June 2025, organisations offering covered products and services in the EU have had to meet new accessibility requirements — turning accessibility from a best-practice goal into a legal obligation. For teams delivering live audio, video, and spoken content, that means ensuring every channel is designed to be accessible from the start.